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Invictus Primus Flooring

Invictus Primus is the value entry point into the Invictus glue-down line-up — a Belgian-engineered LVT range that delivers fully waterproof construction, realistic wood-effect designs and the flat, stable finish that only a properly bonded glue-down floor can achieve, at a sharper price than the flagship Maximus and premium Ultimus ranges. With a 0.3mm wear layer, Primus is the right choice for busy family homes, bedrooms and secondary living spaces where you want Invictus quality without paying for the top-tier specification.

At Grosvenor Flooring we stock the full Primus range. It is sold on a Request a Price basis — send us your measurements and any competitor quotes you already have, and we will come back the same working day with a tailored price via our enquiry form, WhatsApp or phone.

Browse the wider Invictus range or our full luxury vinyl flooring collection, or visit our Altrincham showroom.


About Invictus Primus

Primus uses the same core Belgian engineering principles as the rest of the Invictus catalogue — precision manufacturing, waterproof construction and a hardwearing surface — but with a more focused design library and a sharper price point. As a traditional glue-down LVT, each plank is bonded directly to a properly prepared subfloor, delivering the flatness, quietness and long-term stability that glue-down installation is known for. The 0.3mm wear layer keeps Primus at an accessible price while still providing reliable performance for normal residential use.

Like the rest of the Invictus range, Primus is fully waterproof once installed and suitable for use over most underfloor heating systems.

Where Primus Fits in the Invictus Range

Primus is the value glue-down option in the Invictus range. Maximus (0.55mm wear layer) sits above as the flagship glue-down collection with the widest design library, and Ultimus (0.7mm wear layer) is the premium glue-down tier. If you need a click format rather than glue-down, Maximus Click is the only rigid-core click product in the Invictus range. Primus is the right choice when you want Invictus engineering and waterproof performance at the keenest price the brand offers in a glue-down format.

Where Can Invictus Primus Be Used?

Primus is suitable for any room in the home. Its fully waterproof glue-down construction makes it especially well-suited to kitchens, bathrooms, utility rooms and hallways. It is equally well-suited to lounges, dining rooms and bedrooms, where the glue-down finish delivers a quiet, solid feel underfoot.

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How to Request a Price

Primus is sold on a Request a Price basis. Send us your room measurements, shortlisted designs and any competitor quotes you already have via our enquiry form, WhatsApp or phone, and we will come back the same working day with a tailored, competitive price. For more on the brand, see our introduction to Invictus luxury vinyl flooring.


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Frequently Asked Questions

How durable is the Invictus Primus range?

Invictus Primus is designed for durability in residential settings. It features a 0.30mm wear layer protected by the advanced Scratchmaster® coating for enhanced resistance against scratches, scuffs, and stains. It holds a Class 23 rating (heavy domestic use) and Class 31 (light commercial use) and comes with a 15-year residential warranty.

Can I install Invictus Primus LVT myself?

Invictus Primus is a dryback (glue-down) LVT. While DIY installation is possible for experienced individuals, it requires meticulous subfloor preparation (smooth, level, clean, dry) and the correct application of LVT adhesive. For the best results, longevity, and to ensure your warranty remains valid, we strongly recommend professional installation by experienced fitters like those at Grosvenor Flooring.

Is Invictus Primus LVT flooring fully waterproof?

Yes, Invictus Primus LVT is 100% waterproof. This makes it an excellent flooring choice for areas prone to moisture and spills, such as kitchens, bathrooms, utility rooms, and entrance halls, as it won't swell, warp, or stain when exposed to water.

Is Invictus Primus LVT suitable for use with underfloor heating?

Yes, Invictus Primus LVT is compatible with most common types of water-based underfloor heating systems. It's important to follow the installation guidelines provided by both Invictus and the heating system manufacturer, particularly regarding maximum surface temperature (typically 27°C), to ensure safe and effective performance.

We aim to reply with the lowest priced quote in the UK within 12 hours

  • Quotes are valid for 24 hours, unless otherwise agreed
  • We encourage customers to request prices when ready purchase