Harvey Maria MSeries

Experience the pinnacle of realism in luxury vinyl tile (LVT) flooring with the Harvey Maria MSeries, also known as the Master Craftsman Series, available at Grosvenor Flooring. This exceptional collection features incredibly authentic wood and stone effect LVT, meticulously designed to replicate the beauty of natural materials with unparalleled accuracy. Using advanced techniques like embossed-in-register texture, MSeries floors look and feel remarkably like real wood and stone.

Combining stunningly realistic aesthetics with the practical benefits of LVT, the MSeries offers durability, water resistance, and easy maintenance. Available in a versatile range of plank, herringbone, chevron, and tile formats, this collection brings sophisticated, nature-inspired design to any room in your home, backed by Harvey Maria’s commitment to quality and sustainability.

Further reading

The Harvey Maria MSeries (Master Craftsman Series) represents a significant advancement in luxury vinyl tile flooring, focusing on delivering ultra-realistic reproductions of natural wood and stone. This collection is designed for homeowners who desire the timeless beauty of materials like oak, pine, or slate but require the enhanced practicality and durability offered by LVT. The key to its authenticity lies in the sophisticated design process and manufacturing techniques employed.

A standout feature of many MSeries designs is the ’embossed-in-register’ texture. This means the surface texture precisely matches the visual pattern of the wood grain or stone detailing beneath. If you see a knot, grain line, or textural variation in the design layer, you can feel it on the surface, creating a highly tactile and convincing finish that mimics the natural material incredibly closely. This attention to detail elevates MSeries beyond standard wood effect LVT flooring.

The collection encompasses a wide variety of styles, including popular wood looks like Croft Oak and Selected Woods, available in plank formats as well as classic herringbone and contemporary chevron patterns (like Hurst Herringbone and Hurst Chevron). Stone effects, such as those in the Nuance Stone collection, offer realistic slate and concrete looks. This versatility allows for diverse applications, from creating warm, rustic atmospheres with wood planks to achieving sleek, modern aesthetics with stone tiles or sophisticated patterns with parquet designs.

Beyond aesthetics, the MSeries delivers exceptional performance. Built with robust wear layers (often 0.55mm), these LVT floors are designed to withstand the demands of busy homes, resisting scratches, scuffs, stains, and impacts. As LVT, the entire range is waterproof, making it suitable for installation in any room, including kitchens, bathrooms, utility areas, and basements. Maintenance is simple, requiring only regular sweeping and occasional mopping. Furthermore, MSeries floors are compatible with underfloor heating systems, enhancing comfort.

Harvey Maria also prioritises environmental considerations with the MSeries. The collection is recognised for its low impact on the environment, achieving Eurofins Indoor Air Quality Gold Standard certification for very low VOC emissions, ensuring a healthy indoor environment. The floors comply with European REACH standards (often required for children’s toys) and are phthalate-free. Production facilities adhere to ISO 14001 (environmental management) and ISO 9001 (quality management) standards. MSeries flooring is also fully recyclable, reflecting a commitment to sustainability throughout the product lifecycle.

Buying Guide: Is the Harvey Maria MSeries Right for You?

Considering the Harvey Maria MSeries? This guide helps you determine if its unique blend of realism and practicality meets your flooring needs:

Room usage / Location: Exceptionally versatile due to its waterproof nature. Ideal for kitchens, bathrooms, hallways, living areas, dining rooms, bedrooms, and utility spaces. Its durability suits high-traffic zones.
Lifestyle: Perfect for busy households, including those with children and pets. The realistic textures combined with easy-clean LVT properties offer the best of both worlds – stunning looks without high maintenance demands.
Budget: Positioned as a premium LVT range, reflecting the advanced technology used for realism and its high performance. It offers excellent long-term value due to its durability and lifetime residential warranty.
Durability & Maintenance: Highly durable with robust wear layers, designed for longevity and backed by a lifetime residential warranty. Resistant to scratches, stains, and water. Simple maintenance – regular sweeping and occasional mopping with a pH-neutral cleaner is sufficient.
Material Type Pros & Cons: Offers the aesthetic of real wood/stone without the drawbacks. Pros: Waterproof, highly durable, low maintenance, warmer/softer underfoot than stone/ceramic, compatible with UFH, often uses recycled materials, low VOCs. Cons: Requires a smooth subfloor for glue-down installation; premium pricing compared to standard LVT or laminate.
Aesthetics & Style: If you desire the most authentic wood or stone look possible in an LVT format, MSeries is a leading choice. The embossed-in-register texture provides unparalleled realism. Offers various styles from rustic oaks to sleek stones, in plank, parquet, and tile formats.
Comfort & Sound: Provides more underfoot comfort and warmth than natural stone or ceramic tiles. Offers better sound absorption compared to harder surfaces like laminate or real wood/stone.
Underfloor Heating: Fully compatible with typical underfloor heating systems (up to 27°C), ensuring a comfortably warm floor.
Installation: Primarily a glue-down LVT. Professional installation is highly recommended for achieving the best finish, ensuring longevity, and validating the lifetime warranty. Subfloor preparation is critical.
Sustainability: A strong choice for environmentally conscious consumers. Features include low VOC emissions (Eurofins Gold), phthalate-free composition, adherence to ISO environmental standards, use of recyclable materials, and the product itself is recyclable.

Frequently Asked Questions about Harvey Maria MSeries

How realistic is the Harvey Maria MSeries compared to real wood or stone?: The MSeries is designed to be exceptionally realistic. Many products in the range feature ’embossed-in-register’ technology, where the surface texture perfectly aligns with the visual wood grain or stone pattern. This creates a highly authentic look and feel, making it one of the most convincing LVT alternatives to natural materials available.
What are the main advantages of MSeries LVT over natural wood flooring?: Compared to natural wood, MSeries LVT offers several practical advantages: it’s fully waterproof (suitable for kitchens/bathrooms), generally more resistant to scratches and dents, requires less maintenance (no need for sanding or refinishing), and is often easier and quicker to install. It also provides excellent compatibility with underfloor heating without the risk of warping associated with some woods.
Is the MSeries collection environmentally friendly?: Yes, Harvey Maria places a strong emphasis on sustainability with the MSeries. It achieves the Eurofins Indoor Air Quality Gold Standard for low VOC emissions, is phthalate-free, complies with REACH standards, and is produced in facilities with ISO 14001 environmental certification. The flooring is also fully recyclable.
Can Harvey Maria MSeries flooring be installed in rooms with underfloor heating?: Yes, the entire MSeries collection is suitable for use with underfloor heating systems, both water-based and electric, as long as the floor surface temperature does not exceed 27°C. This makes it a comfortable and practical choice for modern homes.
How should I clean my Harvey Maria MSeries floor?: Cleaning MSeries flooring is simple. Regularly sweep or vacuum with a soft brush attachment to remove dust and debris. For spills or general cleaning, use a damp mop with a pH-neutral cleaner specifically designed for LVT floors. Avoid using steam cleaners, wax polishes, or abrasive scouring pads.