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Invictus Maximus LVT

Invictus® Maximus LVT offers an exceptional blend of stunning aesthetics and robust performance, making it a superb choice for demanding environments in both homes and commercial spaces. This premium luxury vinyl tile collection is designed to replicate the natural beauty of wood and stone while providing superior durability and ease of maintenance, truly living up to the Invictus name meaning ‘invincible’.

With its heavy-duty 0.55mm wear layer and innovative Scratchmaster® coating, Invictus® Maximus is built to withstand the rigours of intensive daily use, ensuring your floor looks magnificent for years to come. Explore the extensive range of authentic designs, from classic wood planks to contemporary stone tiles, and discover the perfect foundation for your interior style.


Invictus® Maximus Luxury Vinyl Tile (LVT) stands as a testament to flooring innovation, combining sophisticated design with unparalleled resilience. As part of the renowned Invictus® LVT collection, the Maximus range is specifically engineered for areas demanding the highest levels of performance without compromising on style. Whether you’re renovating a busy family home or fitting out a high-traffic commercial setting, Maximus provides a ‘invincible’ flooring solution.

The core strength of Invictus® Maximus lies in its construction. Featuring a substantial 0.55mm wear layer, it offers exceptional resistance to wear and tear, far exceeding the requirements for typical domestic use and making it perfectly suited for bustling commercial environments like shops, offices, and hospitality venues. This heavy-duty protection is further enhanced by the unique Scratchmaster® top layer. This advanced coating technology provides superior defence against scuffs, scratches, and stains, ensuring the floor maintains its pristine appearance even under intense foot traffic and daily challenges like pets, children’s toys, or moving furniture. This makes it a highly durable LVT flooring choice.

Design versatility is central to the Maximus appeal. The range boasts an extensive selection of meticulously crafted wood and stone effects. Wood designs capture the authentic texture and grain patterns of various species, from classic oaks to contemporary greys, available in plank formats that enhance the realism. Stone effect LVT replicates the subtle variations and textures of natural materials like slate, concrete, and marble, offering a chic and modern alternative. This wide array allows you to achieve the desired aesthetic for any room, whether aiming for rustic charm, timeless elegance, or minimalist sophistication.

Beyond its durability and style, Invictus® Maximus excels in practicality. It is fully waterproof LVT flooring, making it an ideal solution for areas prone to moisture, such as LVT for kitchens, bathrooms, utility rooms, and entrance halls. Spills and splashes can be wiped away easily without fear of damage or warping. Maintenance is remarkably simple; regular sweeping or vacuuming and occasional damp mopping with a pH-neutral cleaner are all that’s needed to keep the floor looking its best, highlighting its low maintenance LVT benefits.

Comfort is another key advantage. Unlike cold stone or ceramic tiles, Invictus® LVT feels pleasantly warm and soft underfoot. It also possesses excellent sound-absorbing properties, reducing impact noise and contributing to a quieter, more serene environment – a significant benefit in busy households or multi-level buildings. Furthermore, Invictus® Maximus is fully compatible with most types of underfloor heating systems, adding an extra layer of warmth and luxury. Available in both Dryback (glue-down) and Rigid Click installation methods, it offers flexibility for different subfloor conditions and project requirements, though professional installation from expert LVT fitters is recommended for a flawless finish and longevity. With a 25-year residential and 15-year commercial warranty, Invictus® Maximus provides long-term peace of mind and represents a sound investment in quality flooring.

Is Invictus® Maximus LVT Right for You? A Buyer’s Guide

Choosing the right flooring involves considering various factors. This guide helps you decide if the durable and stylish Invictus® Maximus LVT range fits your needs.

  • Room usage / Location: Highly versatile. Its waterproof nature makes it perfect for kitchens, bathrooms, utility rooms, and basements. The robust wear layer suits high-traffic areas like hallways, living rooms, and commercial spaces (shops, offices).
  • Lifestyle: Ideal for busy households with children and pets due to its exceptional scratch resistance (Scratchmaster®) and ease of cleaning. Also suitable for allergy sufferers as it doesn’t trap dust like carpets. Its durability suits active lifestyles and commercial use.
  • Budget: Positioned as a premium LVT range, reflecting its high quality, durability, and advanced features. While the initial cost might be higher than budget vinyl or laminate, its longevity and low maintenance offer excellent long-term value. Consider installation costs, especially for Dryback which requires professional fitting.
  • Durability & Maintenance: Outstanding durability thanks to the 0.55mm wear layer and Scratchmaster® coating. Highly resistant to scratches, scuffs, stains, and dents. Maintenance is minimal: regular sweeping/vacuuming and occasional damp mopping are sufficient. Very low maintenance LVT.
  • Material Type Pros & Cons:
    • Pros: Extremely durable, 100% waterproof LVT flooring, highly scratch resistant LVT and stain resistant, wide variety of realistic designs (wood effect LVT, stone effect LVT), comfortable and warm underfoot, quiet, suitable for underfloor heating, easy to clean, long warranty (25yr residential / 15yr commercial).
    • Cons: Higher initial cost compared to some alternatives, requires a smooth, level subfloor for installation (especially Dryback), professional installation often recommended for best results.
  • Aesthetics & Style: Offers a vast selection of authentic wood and stone designs, from traditional to contemporary. Available in plank and tile formats to suit different interior styles. Provides the look of natural materials without the drawbacks.
  • Comfort & Sound: Softer and warmer underfoot than ceramic tiles or stone. Good acoustic properties, reducing footfall noise for a quieter home or commercial environment.
  • Underfloor Heating: Fully compatible with most common types of embedded underfloor heating systems (water and electric). Always check manufacturer guidelines regarding maximum surface temperature (typically 27°C).
  • Installation: Available in Dryback (glue-down) and Rigid Click versions. Dryback requires adhesive and typically professional installation for optimal results. Rigid Click offers a faster, floating installation option, potentially suitable for DIYers with good skills, but professional fitting ensures warranty compliance and finish quality. Grosvenor Flooring provides expert LVT fitters for reliable installation.
  • Sustainability: LVT is often recyclable, and manufacturers like Invictus are increasingly focusing on eco-friendly production methods. Check specific product details for recycled content or environmental certifications.

We recommend that products should be viewed in an approved retailers showroom before purchasing as discrepancies can occur between product images and seeing the product sample in real life.

To qualify for extended warranties: all Installations should be carried out by a qualified Invictus fitter or NVQ level 2 or equivalent; we recommend Uzin or FBall’s adhesives are used.

Frequently Asked Questions about Invictus® Maximus LVT

How durable is Invictus® Maximus LVT?

Invictus® Maximus is extremely durable. It features a heavy-duty 0.55mm wear layer and the unique Scratchmaster® top coating, providing excellent resistance to scratches, scuffs, stains, and heavy foot traffic. It’s suitable for intensive domestic use and commercial applications, backed by a 25-year residential and 15-year commercial warranty. This makes it a prime example of durable LVT flooring.
Is Invictus® Maximus LVT waterproof?

Yes, Invictus® Maximus LVT is 100% waterproof. This makes it an excellent choice for areas prone to spills and moisture, such as LVT for kitchens, bathrooms, utility rooms, and entrance ways, without the risk of water damage or warping. It’s a reliable waterproof LVT flooring solution.
Can Invictus® Maximus be installed over underfloor heating?

Yes, Invictus® Maximus LVT is suitable for installation over most types of embedded underfloor heating systems (both water and electric). Ensure the system adheres to the manufacturer’s guidelines, particularly regarding the maximum floor surface temperature (typically 27°C).
How do I clean and maintain Invictus® Maximus flooring?

Maintaining Invictus® Maximus is simple. Regular sweeping or vacuuming (using a hard floor setting) removes dust and grit. For cleaning, use a damp mop with clean water and a pH-neutral vinyl floor cleaner. Avoid abrasive cleaners, steam mops, or excessive water. The Scratchmaster® layer helps resist dirt and stains, making cleaning easier, reinforcing its status as low maintenance LVT.


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