Trade Flooring Accounts UK: How Grosvenor+ Beats Builders Merchants

If you buy flooring regularly (whether you are an installer, contractor, property developer, landlord or maintenance manager) a trade flooring account changes how you source, price and manage every job. Instead of paying retail at B&Q or Wickes and hoping for the best, you get wholesale flooring prices, consistent stock and professional tools built for repeat buyers.

This guide explains how trade flooring accounts work, who they are for and why Grosvenor+ offers something the high-street builders merchants cannot match: account-level wholesale pricing plus the project tools you actually need to run multiple flooring jobs simultaneously.

What Is a Trade Flooring Account?

A trade flooring account is a business-only account that gives professionals access to wholesale flooring prices, project management tools and trade-only product ranges. Unlike a regular customer account, it is designed around how flooring professionals actually work: ordering for multiple jobs, repeat-purchasing the same SKUs, managing budgets across projects and tracking samples for client decisions.

Trade flooring accounts typically include some or all of: wholesale or member pricing across the product range, ex-VAT pricing display, free or discounted samples, project management tools, dedicated trade support and discounted bulk-order delivery.

For installers juggling multiple sites, landlords managing property portfolios and maintenance companies with rolling contracts, a trade flooring account turns flooring procurement from a headache into a process that runs itself.

Why Grosvenor+ Is the UK’s Best-Value Trade Flooring Account

Grosvenor+ is Grosvenor Flooring’s trade programme, designed specifically for installers, contractors, developers, landlords and property maintenance professionals. It is free to apply and most approvals come through the same business day. Once approved, members get six benefits that compound across every order.

1. Member Pricing on Every Product

Member Pricing means account-level wholesale pricing across thousands of products on the Grosvenor Flooring range, including Nordikka LVT, Textures LVT, Elements LVT, GF LVT and GF engineered wood. Pricing is account-specific and applied automatically when you are logged in. No coupon codes, no fine print and no expiring promotional rates.

2. Ex-VAT Pricing Display

Once you log in, prices display ex-VAT across the entire site. For quoting jobs and managing project budgets that is one less calculation between you and a clean number. Most retail flooring sites only show inc-VAT until checkout which adds friction at every spec stage.

3. 10 Free Samples per Order

Every Grosvenor+ order includes up to 10 free samples (no charge, no per-SKU minimum). For client presentations or spec confirmation, that saves £50 to £100 of out-of-pocket sample cost per project versus competitors who charge separately for sample packs.

4. Project Tools Built for Multi-Site Work

Save products and quantities into named project folders for each client or property. Generate itemised quotes without re-speccing. Reorder the same SKUs months later with one click. For developers running multiple plots or landlords managing portfolios this is where Grosvenor+ pulls ahead of any other UK trade flooring account.

5. AI Mood Board Matcher

Upload a mood board or reference image from your client meeting and our AI suggests matching products from our LVT and engineered wood collections. Faster client approvals, fewer revision rounds. Sign up for Grosvenor+ to access this feature.

6. QR Referral Programme: Earn While You Sell

Get a personal QR code that passes your Grosvenor+ member discount to your customers for 30 days. They save money on their purchase; you earn 1% store credit on every referred order. Perfect for installers who recommend flooring to clients or developers who pass savings to end buyers.

Who Uses a Trade Flooring Account?

Installers and Contractors. Wholesale pricing, consistent product ranges and fast stock across click LVT, glue-down LVT and engineered wood. Manage multiple projects without switching suppliers. Apply for Grosvenor+ here.

Property Developers and Landlords. Order for multiple renovation or rental property projects without the complexity. Fixed pricing, project tools to track each property and wholesale rates on ranges like Nordikka Select and GF Herringbone.

Maintenance Companies. Consistent supply for ongoing refurbishment contracts. Wholesale vinyl flooring and engineered wood pricing across click and glue-down formats. Predictable inventory for back-to-back jobs.

Interior Designers and Project Managers. Specify with confidence. Member pricing, free samples and project tools let you manage client choices and bulk selections seamlessly.

For project-scale buyers in this audience there is a second route that sits alongside the Grosvenor+ member route. LVT by the Pallet publishes the per-pallet and per-square-metre trade rate openly on every product page without account verification needed to see prices or place an order. Two ranges in that section read squarely for landlord and developer specifications: Abingdon LVT covers six design collections across plank, herringbone and parquet plus click or dryback installation options and GF by Associated Weavers carries eight oak decors across plank and parquet on dryback construction. Both ranges run a 0.55mm wear layer and a 15-year residential warranty. Pallet pricing complements Grosvenor+ rather than replacing it. The published per-pallet rate applies to anyone and Grosvenor+ member pricing stacks on top at checkout for logged-in members. For a wider walk-through see our LVT flooring sale UK guide.

Online and In-Showroom: The Best of Both

Browse thousands of wholesale flooring products on our website whenever it suits you. When you are ready to see and touch products in person, visit our 24/7 smart-lock showroom in Altrincham (WA14 1BS) which houses one of the largest selections of luxury vinyl flooring under one roof, plus a dedicated wood room showcasing our full engineered wood range.

No appointment needed. Request a security code online and visit any time, day or night. Whether you prefer to order online or inspect samples on site, Grosvenor+ covers both.

How to Apply for Grosvenor+

Getting started takes minutes. Visit our Grosvenor+ application page and tell us about your business. We verify your professional status and once approved member pricing, project tools and all six benefits go live immediately.

No application fees. No minimum orders. No lock-in. Just genuine trade flooring pricing and tools built for how you actually work.

Ready to Open a Trade Flooring Account?

If you are still buying flooring at retail prices, splitting orders between multiple suppliers or driving between builders merchants to compare stock, there is a better way.

Apply for Grosvenor+ now and start ordering at wholesale rates across our full range of LVT and engineered wood flooring.

Want to see the full product range first? Browse our trade flooring supplier page or contact our trade team directly on 0161 706 0469.