If you are a housebuilder, property developer or building contractor fitting out new builds, you are probably paying more for flooring than you need to. Grosvenor+ is our professional account programme — it gives developers and builders access to trade pricing on LVT and engineered wood flooring, with nationwide delivery and dedicated project support.
Whether you are fitting out a single show home or supplying flooring across a multi-plot development, we can help you reduce costs without compromising on product quality.
WHY DEVELOPERS CHOOSE GROSVENOR+
Grosvenor+ was built for professionals who buy flooring regularly but do not have an existing wholesale account with a flooring distributor. That includes property developers, building contractors, maintenance companies, landlords and interior designers. Here is what the programme offers:
1. Member pricing on every product. Grosvenor+ members get better-than-retail pricing across our full LVT and engineered wood range — on every order, not just bulk purchases. The more you buy, the better it gets.
2. Ex-VAT pricing displayed as standard. Your account dashboard shows all prices ex-VAT, so you can quote accurately to clients or calculate project costs without doing the arithmetic.
3. 10 free samples on every order. Spec the right product first time. Every Grosvenor+ order includes up to 10 free product samples — useful for client presentations, show home fit-outs, or simply confirming the colour works in situ.
4. Project tools built for multi-site work. Track multiple projects, save product selections per site, and reorder without starting from scratch. Designed for developers managing flooring across several plots simultaneously.
5. AI mood board matcher. Upload a photograph of a kitchen, bathroom or living space and our tool suggests flooring options that complement the scheme — helpful when you are fitting out multiple house types with different interior specifications.
6. QR referral programme. Generate a unique QR code for your developments. When home buyers scan it and place an order, you earn referral credit. A simple way to add value for your purchasers while benefiting your own account.
Apply for a Grosvenor+ account — it takes less than two minutes.
FLOORING THAT WORKS FOR NEW BUILDS
New-build developments need flooring that is durable, quick to install, compatible with underfloor heating, and cost-effective at volume. These are the products we supply most to developers and contractors:
Luxury Vinyl Tile (LVT)
LVT is the go-to specification for new-build ground floors, kitchens, hallways and bathrooms. It is waterproof, thermally conductive over UFH, dimensionally stable on new screeds, and available in realistic wood and stone finishes that home buyers expect.
- Nordikka — our best-selling LVT range for multi-plot developers. Exceptional quality at a price point that works across whole-house specifications. Available in wood plank, herringbone and stone tile formats.
- Textures — a versatile commercial-grade range with deep embossed finishes. Popular with developers fitting out rental stock and HMOs where durability is the priority.
- Elements Inspirations — contemporary designs at a competitive price. A strong choice for show homes and buyer upgrades where visual impact matters.
Engineered Wood Flooring
For living rooms, dining areas and bedrooms, engineered wood delivers the real timber finish that elevates a new-build interior. Engineered boards are dimensionally stable over underfloor heating and new screeds — unlike solid wood, they will not cup or gap as the building dries out.
- GF Engineered Wood — our own-brand collection, available in herringbone, plank and Versailles formats. Competitively priced for multi-room and multi-plot specifications.
WHAT TO KNOW ABOUT NEW-BUILD SCREEDS
Screed drying time. New-build concrete screeds can take months to dry fully. Moisture levels must fall below 75% relative humidity before standard adhesive installation. If your programme does not allow that lead time, a damp-proof membrane (DPM) can be applied to screeds with moisture readings up to 99% RH, allowing installation to proceed immediately. This is common on fast-track developments where handover dates are fixed.
Underfloor heating compatibility. Every LVT and engineered wood product we supply is compatible with underfloor heating. We can provide commissioning guidance and tog-value data for any product in our range.
Volume and scheduling. We hold stock on our most popular ranges and can deliver to site on a plot-by-plot schedule or in bulk. If you are fitting out in phases, we can stage deliveries to match your programme.
SUPPLY ONLY — NATIONWIDE DELIVERY
We deliver to any UK site address. Order through your Grosvenor+ account, and we will deliver direct to the plot or to a central store on your development. Browse our full range.
SUPPLY AND FIT — CHESHIRE AND SOUTH MANCHESTER
If your development is in Cheshire or South Manchester, we offer a complete supply and fit service — one price, one point of contact, fitted by our own experienced team. We work on developments across Altrincham, Sale, Stretford, Urmston, Chorlton, Didsbury, Worsley, Hale, Bowdon, Timperley, Lymm, Knutsford, Wilmslow, Alderley Edge, Prestbury, Macclesfield, Poynton, Bramhall, Cheadle, Stockton Heath, Appleton, Warrington, Northwich, Hartford, Winsford, Middlewich, Sandbach, Holmes Chapel, Congleton, Nantwich, Crewe, Tarporley, Frodsham, Chester, Manchester and the wider Cheshire area.
HOME BUYERS LOOKING FOR FLOORING?
If you are a home buyer — not a developer — who has purchased a new build and wants to source flooring independently, visit our new build flooring guide. We have dedicated pages for every major housebuilder including Taylor Wimpey, Barratt Homes, Persimmon, Bellway, Redrow and more.
GET IN TOUCH
Tell us about your development — the number of plots, house types, and the kind of finish you are looking for — and we will put together a specification and quote. Grosvenor+ members get priority turnaround on project quotes.
Call: 0161 706 0469
WhatsApp: 07535 325966
Email: contact@grosvenor-flooring.com
Apply for your free Grosvenor+ account here.
FREQUENTLY ASKED QUESTIONS
Who is Grosvenor+ for?
Any professional who buys flooring regularly as part of their work — property developers, building contractors, landlords, maintenance companies, interior designers. If you are fitting out properties and currently paying retail prices, Grosvenor+ will save you money from your first order.
Is there a minimum order?
No. Grosvenor+ pricing applies to every order regardless of size. Whether you are flooring a single apartment or a 200-plot development, you get member pricing on every product.
Can I use Grosvenor+ alongside my existing suppliers?
Absolutely. Many of our developer clients use Grosvenor+ for LVT and engineered wood while sourcing carpet and other materials elsewhere. There is no exclusivity requirement.
Do you offer show home specifications?
Yes. We can work with your interior designer or sales team to specify flooring for show homes and provide samples for buyer upgrade presentations. The 10 free samples included with every Grosvenor+ order make this straightforward.
How quickly can you deliver?
Most stock items ship within 2–3 working days. For phased developments, we can schedule deliveries to match your build programme. Contact us with your timeline and we will confirm availability.
